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Mission and History
The League's members are theatre owners and operators, producers, presenters and general managers of Broadway and legitimate touring theatrical productions. Each year, the League and its members bring Broadway to nearly 30 million people in New York and more than 140 cities across the US and Canada.
Formed in 1930 as The League of New York Theatres, the organization’s overall goals are to foster increased awareness of and interest in Broadway theatre and support the creation of more profitable theatrical productions. on behalf of its members, the League negotiates collective bargaining agreements with all theatrical unions and guilds; coordinates industry-wide marketing initiatives and corporate sponsorships; oversees government relations for the Broadway industry; maintains relevant research archives and databases; and supports charitable efforts for the benefit of the entire theatrical community.
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